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What does business alignment actually look like, and what do I mean when I am talking about business alignment?

I'm going to take you through a model that's going to help you to think about the different aspects of your business and to consider whether you feel like those aspects are in alignment with you and are in alignment with the business that you really desire to create.

As we're going through you might find yourself thinking about other people's businesses and particularly mentors or people you admire. You could use that as an example when we're going through the different aspects and think, "Okay. So that's what that could look like."

That is not intended to be a comparison; do it if it is a source of inspiration. Remember, what is an aligned business for you is going to be completely different to an aligned business for somebody else.

This is what I'm really all about; giving you permission, if you need it, to say, "Hey, this is what I really want. This is what I...

Welcome to the very first episode of the Align + Attract podcast.

I created this podcast for you. This is a space for you to come and have this really warm, lighthearted, fun chat with me about your business, and specifically about your business alignment, because alignment is my thing. And it is how I grew my business right from the beginning.

I started my business back in 2009 as a Kinesiologist.

I worked with clients face-to-face in the Melbourne CBD. I did not have any background in marketing or business, and I was also pretty shy. So growing a business is certainly not something that came naturally to me. What I did have was the skills that I had as a Kinesiologist. 

I worked on myself to create alignment in relation to my goals and what I was trying to create in my business; to help me to attract more beautiful clients, to help me to continue to grow, and it worked really beautifully. I did attract really wonderful clients who got really fabulous results and...