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3 Kinda Boring Secrets to Sustainable Business Growth (That Actually Work

If high-pressure launches and trendy growth tactics make you want to curl up in a ball… you’re not alone. And you’re not wrong for feeling that way.

In this episode of the Align + Attract podcast, Kerry shares three “kinda boring” (read: wildly effective) ways to grow a sustainable business — especially if you’re brilliant, differently-wired, and craving long-term stability.

You’ll learn:

• Why solving deep, layered problems keep your clients coming back
• How to build rich, transformational containers that people want to stay in
• Why recurring revenue is a gift to your nervous system — and your business model
• How my clients stay for 6 months, 3 years… even 15+ years — without “tactics”

This is business growth rooted in satisfaction, sustainability, and strategy that makes sense for YOU.

Listen now and explore the Mastermind: alignandattract.com/mastermind

Subscribe/listen: https://alignandattract.b...

Why Traditional Business Advice Doesn’t Work for You — and What Does

Traditional business advice often doesn't work for people like us. Why is that? It's not MADE for us and our brilliant, neurodivergent or differently-wired brains, our energy needs and our life circumstances.

Trying to FORCE it to work for us can make us feel like we're failing when really, it's the advice that is the problem.
In this ep we look at:

• The hidden assumptions behind many "proven" strategies (eg full time work hours, team, big list, budget for ads)
• How to shift from rigid advice to flexible principles that actually fit your energy and goals
• Real client examples of how we adjusted strategy to work for them, not against them

If you're done with trying to follow advice that was never going to work for you - this episode might feel like a huge dose of permission to do things differently and work WITH your brilliance.

If  you love the idea of strategising with me to grow your business in ways th...

The Invisible Tax of Being a Brilliant, Differently-Wired Human in Business

If you’ve ever wondered, “Why does this feel so much harder for me than everyone else?” — this episode is for you.

I name what I call the “invisible tax” — the emotional labour, missed details, and energetic toll paid by differently-wired women* (those navigating giftedness, ADHD traits, sensitivity or simply a brain that works uniquely).

More importantly, I walk you through how to find solutions and strategies that actually work for your brain.

In this episode, I cover:

• What the invisible tax is (and how it can drain your time, energy, and money)
• Invisible Tax Bingo - with real, relatable examples you’ve likely experienced
• What it looks like to solve the right problem (instead of being reactive)
• Real solutions my Mastermind clients and I have created based on our own unique brain requirements

Whether it’s missed emails, money stress, inconsistent marketing, or rejection sensitivity - you’ll f...

What happens when you integrate an identity?

Let's look at what it looks like to truly integrate an identity—particularly one that has felt painful, defining, or it's something you just discovered about you. This has been big for me this year!

• If you've been resonating with my recent eps and are grappling with an identity shift of your own, you'll love my identity integration workshop. Check out the details here: http://alignandattract.com/brilliant

In today's ep, I walk you through the phases I see of identity integration:

• Personalising your experience (feeling like it's a "you" thing)
• Recognising your symptoms or traits may point to something
• Getting a diagnosis, label or explanation that really resonates
• Settling and integrating the identity as part of who you are

At any point you might positive disintegration where you release the old identity and rediscover who you are now. I talk about Positive Disintegration in this podcast ep: https://podcasts.apple.com/au/...

What looks like ADHD but isn’t?

In this episode of the Align + Attract podcast, I introduce the five Overexcitabilities.
I wonder how many of the overexcitabilities (OEs) you can relate to?

• Emotional
• Psychomotor
• Sensorial (sensory)
• Intellectual
• Imaginational

Some of these traits can look ADHD but they come without executive dysfunction. These traits are also commonly associated with giftedness but they aren't signs of giftedness in themselves.
I share personal reflections on:

• How these traits manifested for me as a child
• How they manifest for me as an adult
• Some differences I've observed now I don't have ADHD but DO still have these overexcitabilities
• How one of my overexcitabilities showed up when I was researching this ep!

Links mentioned:

• Low-Cost Workshop: Am I Broken or Brilliant? http://alignandattract.com/brilliant
• Behind-the-Scenes Story on My Healing Journey: http://alignandattract.com/story
• Join my Mastermind: http://alignandattract.com/mastermind
...

Tell Your Brand Stories with Heart, with Jessamyn McLachlan

How do you grow a deeply human, story-rich brand that feels like you?
In this inspiring conversation, Kerry interviews Jessamyn McLaughlin, founder of Felt: a digital content agency and home of the Heartfelt Story Circle. Jessamyn shares her powerful journey from traditional wine marketing to creating a soul-aligned business that supports conscious brands to tell stories with depth, heart, and resonance.

You’ll hear:

• The personal loss that shifted how Jessamyn viewed success
• How she built a sustainable, intuitive business from her unique skillset
• Why she joined the Align + Attract Mastermind to integrate her spiritual gifts into her work
• The creation of her signature membership, the Heartfelt Story Circle

If you want to market with authenticity and impact—without burning out—this episode is for you.

Find Jessamyn: https://www.feltbrandandstories.com/
Join the Heartfelt Story Circle: https://www.feltbrandandstories...

To Diagnose or Not to Diagnose? What I Think About ADHD + Gifted Labels

I’ve had a diagnosis. And I’ve had an insight. And I’ve had to reconcile the two.
In this episode of Align + Attract, I explore the nuanced question of diagnosis—through the lens of ADHD, giftedness, and my own lived experience.

We dive into:

• The questions to ask yourself if you're wondering whether to seek diagnosis
• Why we can avoid or delay diagnosis
• The essential attitude to bring whether you choose to seek diagnosis or not
• That specific insight that catalysed the healing of my ADHD symptoms

Whether you’ve been diagnosed, are considering it, or questioning what labels even mean, this is a grounded, soulful exploration of identity, healing, and what it means to truly thrive.

✨ Plus: I share an emotional insight from my early development (ages 2–4) that changed everything. 

🎥 Want the raw version? Watch the behind-the-scenes video: alignandattract.com/story 

🌀 Broken or Brilliant? A Healing Worksh...

The Truth About Brilliant, Differently Wired Brains (And the Trauma Response I Never Saw Coming)

Last week, I shared how receiving an ADHD diagnosis changed my life. But what if that label, as helpful as it was, didn’t tell the whole story?

I left you on a cliffhanger: what WAS the insight I received, via my son  that changed everything?!

So much so that I had to stop taking ADHD medication - because I started to react to it like someone who does NOT have ADHD. It's time to spill the beans.

I share the conversation with a psychologist which unearthed something I wasn’t expecting—and triggered a profound trauma response I didn't understand - yet.

What followed was a deep exploration of neurodivergence, identity, and the complexities of how some of us are wired to see and feel the world.

This episode is for anyone who’s ever felt intense, different, or like their brilliance doesn’t quite fit the mould. If you’ve ever wondered whether there’s a hidden layer to your challenges—or yo...

Is ADHD a Superpower? My ADHD Experience, Diagnosis and What Happened Next

In this personal episode of the Align + Attract podcast, I’m sharing the story of how I discovered I had ADHD at age 46—and how that diagnosis changed everything for me.

From denial to deep overwhelm, then finally clarity, support, and a new level of growth… this journey has shaped not only my life and business but also powerful new work I'll share with you soon.
I explore:

• The years I spent thinking something was wrong with me—but never once suspecting ADHD
• How motherhood amplified my symptoms and made it harder to function in business and at home
• The experience of masking and holding it all together (even when I was falling apart inside)
• What it was like to get diagnosed later in life, and why it came with so much emotion
• The incredible difference medication made for me—and what came next that I never expected
• Whether I see ADHD as a "superpower"—and my honest take on that conversation
• What executive
...

The Wild Ride of Big Identity Shifts (And Why It Might Be Happening to You)

This year, I’ve experienced one of the biggest identity shifts of my life—and it caught me completely off guard.

In this short but powerful episode, I share how identity shifts aren’t always something we consciously choose. Sometimes, they’re initiated by new information, unexpected healing, or life changes that shake us at our core.

This is what psychologist Kazimierz Dąbrowski calls positive disintegration—and while it sounds messy (and it is), it can also lead to extraordinary alignment, insight and growth.
We’ll explore:

• The difference between chosen vs. initiated identity shifts
• What happens when you’re deep in the “disintegration” phase
• Why this process can feel confusing, destabilising—and also completely transformative
• What emerged for me on the other side (and how it’s informing my most impactful work yet)

If you’ve felt off-centre or uncertain lately, this episode will help you reframe it...